Reply To: Community-School Connections


Some key issues in community music have been raised here. Community programs are wonderful tools for engaging the entire family and larger community. They do require innovative marketing techniques and many of us musicians and teachers are less comfortable with business aspects of marketing and promotion. Besides your own social media sites, you might try to promote your activities on city/town websites and Facebook pages. It might help to appoint a committee to work on those activities for you. Visibility is important and securing performances (no matter how short) at events where people are already together would be a great entry. It may mean offering a free performance of one piece at any major event in the area. Hopefully soon you’d be on everyone’s invitation list!