National Association for Music Education Advocacy Campaign Wins
Power of A® Silver Award by ASAE: The Center for Association Leadership
FOR IMMEDIATE RELEASE
Contact: Catherina Hurlburt at NAfME
firstname.lastname@example.org or (703) 860-4000, x.216
RESTON, VA (June 10, 2016)—After years of advocacy on behalf of music education, the National Association for Music Education (NAfME) celebrated the realization of advocates’ hard work to ensure music was recognized in federal education law as valuable for its own sake. The campaign leading to that hard-earned victory, Music Stands Alone, was recently awarded a Power of A® Silver Award in the “Power to Enrich Lives” category by ASAE: The Center for Association Leadership. (NAfME last won a Power of A® Silver Award for its Broader MindedTM advocacy campaign in 2014.)
The Power of A® Awards recognize a select number of organizations annually that distinguish themselves with innovative, effective and broad-reaching programs and activities that positively impact America and the world. The Power of A Awards recognize and celebrate the extraordinary contributions associations make to society by enriching lives, creating a competitive workforce, preparing society for the future, driving innovation and making a better world.
Last year was a banner year for music education advocacy with the passage of the Every Student Succeeds Act (ESSA), the first reauthorization of the Elementary and Secondary Education Act (ESEA) in more than 10 years. Signed into law in December, ESSA includes a “Well-Rounded Education” provision that, for the first time in history, enumerates “music” as a stand-alone subject, recognizing music as an important component of a well-rounded education for all students.
It all began with the July 2015 passage of the U.S. Senate version of ESEA, the Every Child Achieves Act, which first enumerated “music” as a stand-alone subject—and the Music Stands Alone campaign launched. At that point NAfME members and other music advocates used NAfME’s advocacy tools to send more than 20,000 letters and phone calls to Capitol Hill. The campaign culminated in December with the passage of ESSA which included the Senate language recognizing music.
“Music standing alone in the ESSA language is a statement that music not only positively impacts academic achievement, it also shapes the way students understand themselves and the world around them.”
“Music standing alone in the ESSA language is a statement that music not only positively impacts academic achievement, it also shapes the way students understand themselves and the world around them,” said NAfME Assistant Executive Director Chris Woodside. “ESSA will also make it easier to use federal funds to support music programs at the local level, including for the most vulnerable students with Title I funding.”
NAfME’s leadership role in Music Stands Alone was exhibited in the strong response and engagement with the organization’s membership and among media and other stakeholders. NAfME’s “Everything ESSA” website (bit.ly/NCLBends) has received more than 32,000 unique page views. Since the bill’s passage, NAfME has been deeply involved in the regulatory process and implementation strategies on the state level. Additionally, Music Stands Alone is being leveraged in a major national membership campaign targeting 25,000 nonmember music educators. The campaign launched less than two months ago, and has already welcomed nearly 400 brand new members to the organization.
National Association for Music Education, among the world’s largest arts education organizations, is the only association that addresses all aspects of music education. NAfME advocates at the local, state, and national levels; provides resources for teachers, parents, and administrators; hosts professional development events; and offers a variety of opportunities for students and teachers. The Association orchestrates success for millions of students nationwide and has supported music educators at all teaching levels for more than a century. With more than 60,000 members, the organization is the national voice of music education in the United States.
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For additional information, contact Catherina Hurlburt at email@example.com or 703-860-4000, ext. 216.